Really Useful Apps is part of Really Useful Websites Limited, a company which offers a variety of technological solutions to clients, including: website design and development, internet marketing services and other software development services, whether for desktop PC or mobile devices.
As well as dealing with end clients, Really Useful Websites Limited also offers outsourcing services to other technology companies, as we have a team in Russia, and thus can offer high quality solutions, delivered in a timely fashion, at vey competitive prices.
Really Useful Apps focuses on apps, whether that app development be for the desktop or mobile environment, although clearly the mobile environment is currently the area of much focus.
We work across the leading technologies and platforms and in addition to the development of apps for clients, we can advise clients on the commercial aspects of bringing an app to market.
To date apps have been developed for one of two main reasons:
- Firstly an app may be developed to generate a commercial return, and in order to do so will be sold on one of the app stores. As an alternative approach, it may be distributed for free but feature advertising.
- Apps have also been used for a specific business purpose, and are developed to offer a feature which dovetails with the normal operations of a company or organisation. Examples include utility companies offering apps which customers can use to upload meter readings.
We feel that a third area will grow in importance - using apps for brand building purposes. This is where brand owners have an app developed which is useful for users, yet which features their brand. By distributing this app for free on the app stores the brand owner ahieves brand exposure each time the app is downloaded. It's a bit like giving away free coasters and pens with your brand on it.
So, if you would like to explore the commercial and brand building opportunities that apps offer, please do give us a call to discuss how we can help.